In a mega boost to Narendra Modi government’s ‘Make in India’ push, US tech giant Amazon announced that it will begin making Fire TV stick in India. After a virtual conversation with Amit Agarwal, Global Senior Vice President of Amazon and Country Head for India and Chetan Krishnaswamy, Vice President, Public Policy of Amazon India, the Union Minister for Electronics and IT, Ravi Shankar Prasad took to Twitter to make the announcement.
“Held a very good conversation with Amit Agarwal and Chetankrishna of Amazon India today. Delighted to share that soon Amazon will commence manufacturing of electronics products like FireTV stick in India,” Ravi Shankar Prasad tweeted.
“Under the leadership of PM Modi, electronics manufacturing in India has recently attracted some of the biggest investments from global giants. Happy to share Amazon India is the latest to join this success story of India,” he further added.
Amazon will commence its manufacturing efforts with contract manufacturer Cloud Network Technology, a subsidiary of Foxconn in Chennai and start production later this year. The device manufacturing program will be able to produce hundreds of thousands of Fire TV Stick devices every year, catering to the demands of customers in India, the e-commerce giant said in a blog post.
“This is the first Amazon manufacturing line in India, reiterating our commitment to the Government of India’s ‘Make in India’ for an Atmanirbhar Bharat.
A tweet from Amazon added that Tamil Nadu has been an essential partner for the company and that its first manufacturing line in India in Chennai will contribute directly to the local economy and showcase India’s ability to produce world-class products.
Ravi Shankar Prasad also put out a series of tweets about the virtual discussion and said he had asked Amazon India to help in taking products made by Indian artisans and Ayurvedic products to global markets through its platform. He also urged the e-commerce major to also select a few villages in India and develop them as fully digital villages.
Amazon should also work with small local shops and make them a stakeholder in the larger efforts of Amazon to grow its business, Prasad added.